Meet Dr. Gordon Fimreite of Chiropractic in Auburn-Opelika


Today we’d like to introduce you to Dr. Gordon Fimreite.

Dr. Gordon, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.

I’ve always had a passion for health and fitness. A close family friend, who shared a similar upbringing, was a chiropractor. He often talked about how he lived and promoted healthy living through his work. At the time, I hadn’t considered chiropractic as a career path, but that changed after I spent a day observing him in his office. 

I watched him treat patients of all ages—from infants to older adults—addressing everything from colic and allergies to neck and back pain, and even conditions that seemed unrelated to chiropractic care. I was fascinated. That day sparked something in me. I began reading everything I could about chiropractic and holistic health, and eventually enrolled in chiropractic college.

After graduating, I had the opportunity to work for a year in that very same office I had visited. From there, I set out to open my own practice, and over time, I’ve run several successful clinics, including my current one: Chiropractic in Auburn-Opelika.

My first personal experience with chiropractic care came as a result of an accident. I was riding my bike when I was hit head-on by a car. I smashed into the windshield and was thrown several feet through the air. I ultimately ended up in the emergency room without any major injuries, although I had cuts, abrasions, and significant neck and back pain.

I began chiropractic care immediately. Not only did it accelerate my recovery and reduce pain, but I believe it helped restore proper mechanics and function in my spine and nervous system. Since then, I’ve continued with regular wellness visits, and today, I feel healthier than ever—with no lingering issues, even after years of participating in various sports leagues and working out regularly.

I’ve dedicated my life to the healing arts because I want to make a difference in people’s lives and health. Whether it’s helping someone recover from an accident, supporting them through emotional stress, or simply providing ongoing wellness care, I believe in the power of chiropractic to improve quality of life. Physical and mental stress can cause imbalances in the spine, putting pressure on the nervous system that can affect overall function.

Overall, has it been a relatively smooth journey? If not, what were some of the struggles along the way?

I think anyone starting a new business goes through ups and downs. I’ve definitely had my moments. My practice today has been by far my most enjoyable office because of happy patients and more referrals.

One of the challenges, in general, is we live in a quick fix society, which is a contradiction to true health. Health problems don’t usually happen overnight and they certainly are not fixed overnight. A lot of people associate chiropractic with a pain remedy but are really missing out on the true benefits. We’re seeing people’s lives change by addressing the underlying cause(s) such as poor mechanics and nervous system interference. By taking an in-depth look as to why the pain started and working to fix it, we’re seeing patients reach higher levels of health and staying healthy. As result, they’re becoming proactive and inspired to work in all areas of their health.

Please tell us about Chiropractic in Auburn-Opelika.

I pride myself on giving individual attention to each practice member who enters my office. I don’t advertise, but rather place a high priority on helping people. I keep Google, Yelp and Facebook reviews visible on my website so potential patients know what my office is about and what to expect.

Our tagline is Affordable and Exceptional Chiropractic Care. We customize our care based on the patient’s needs.

Tell Us About Your Book.

I wrote a book called 15 Steps to Healthy Living, which explores many areas of health and wellness to help readers unlock their full health potential. It was written for both those who are just beginning their wellness journey to those who have been living a healthy lifestyle for years and want motivation to take it to the next level.

Each chapter includes simple, actionable steps that are easy to follow without feeling overwhelming. Whether you're looking for a fresh start or just need a reminder and reinforcement of the habits you've already built, the book provides a clear and practical path to healthier living.

The book is still available on Amazon (paperback and Kindle). The Amazon link is: https://www.amazon.com/dp/B077GQK849/ref%3Dsr_1_1?s=digital-
text&ie=UTF8&qid=1510763660&sr=1-1&keywords=15+Steps+to+Healthy+Living

If you had to go back in time and start over, would you have done anything differently?

The lesson I’ve learned from other offices I’ve worked in is:
Keeping overhead low with a streamline intake procedure for patients. With insurance confusion and higher than normal deductibles and copayments, we take the complication out of it. We offer low price and the opportunity for patients to get care based on their needs and not on the insurance dictating what’s needed. As a result, the patient is happy, the doctor can focus on patients care. Once the patient is feeling better, then the focus is on function and optimal health.

Contact Info: